What is dyson vacuum cleaner market segmentation



Solution-

Dyson vacuum cleaner has segmented its market according to the followings-

A. On the basis of usage-
  1. For household
  2. For businesses
B. On the basis of Geographical coverage
  1. Urban areas
  2. Suburban areas
C. On the basis of demography
  1. Low-income groups and high-income groups
  2. Men and women between the age of 25-40
  3. Family use, private use
  4. High-class families and traditional families

Explanation-

The target customers of Dyson Vacuum cleaner are those who want a high performance and energy-efficient vacuum cleaner. Dyson has made its products available for those who are fond of quality and they are ready to give more money for it.

References

Dyson, J., & Burlington, G. M. (2003). U.S. Patent No. 6,553,612. Washington, DC: U.S. Patent and Trademark Office

4 comments:

  1. CriticalThinker1 June 2020 at 23:01

    This comment has been removed by the author.

    ReplyDelete
  2. William Jessie10 January 2021 at 03:00

    Excellent travail pour publier un si bel article. Votre article n'est pas seulement utile, mais il est également très informatif. Merci parce que vous avez accepté de partager des informations avec nous. aspirateur eau et poussière pour nettoyer les étangs

    ReplyDelete
  3. koikichi26 January 2021 at 15:22

    Your post is really impressive and it has lots of knowledge in learning. keep share your valuable knowledge with us.
    wet and dry vacuum cleaner for cleaning ponds

    ReplyDelete
  4. Laura Bush4 June 2021 at 10:59

    Such a lovely collection which you have shared here. I liked your way to express your views in this post. Thank you for sharing this blog with us. best household items in India

    ReplyDelete

Subscribe to: Post Comments (Atom)